This summer, four brands improve on the classic brights — and introduce a few more daring shades — with bold new collections we can’t get enough of. Pucker up!
L’Oréal Paris (top): Colour Riche Collection Exclusive in Julianne’s Red, $8.99, Walgreen’s locations citywide; Walgreens.com
The brand looks to its spokesmodels to create custom colors that complement every skin tone — we love this bold red, Julianne Moore’s go-to hue. This month, look for a half dozen poppy pinks inspired by beauties like Blake Lively, Eva Longoria, Jennifer Lopez and Liya Kebede.
< Or try it in this shade! Blake’s Pink, a light sheer pink
Urban Decay (second from top): Vice cream lipstick in Frenemy, $17, Ulta Beauty locations citywide; Ulta.com
With a shocking 100 shades in 6 finishes, this new collection is UD’s biggest yet — and you’re going to want to try them all. The best part? The formula slides on effortlessly and is loaded with aloe vera and avocado to keep your pout ultra soft.
> Or try it in this shade! Jawbreaker, a perfect matte purple
Rodin (third from top): Luxury lipstick in Billie on the Bike, $38, Cos Bar, 662 Central, Highland Park; Cosbar.com
Lipstick doesn’t get more luxe than this. From skin care guru Linda Rodin comes a brand-new line of five perfect shades. Our pick is perfect for day-to-night: Swipe on one layer for a bold lip all day, and add another for a more dramatic evening look.
< Or try it in this shade! Tough Tomato, a bright orange-red
MAC (bottom): Bangin’ Brilliant matte lipstick in Red Rock, $17, MAC Cosmetics, 910 W. Armitage; Maccosmetics.com
Launched in June, Bangin’ Brilliant is a new collection of lipsticks, eye shadows and powder blushes in a rainbow of psychedelic shades. The 29 lip hues range from lemon yellow to metallic blue to hot fuchsia pink. We love that there’s also a variety of textures: frost, matte, satin, lustre, amplified and cremesheen.
> Or try it in this shade! Lavender Jade, a pearly mauve
Top photo by Ramzi Dreessen